How Much Does Wild Turkey 101 Bourbon Cost?

Wild Turkey 101 is one of the most popular and iconic bourbons on the market. Known for its high-rye mash bill signature spicy kick, and powerful 101 proof, Wild Turkey 101 offers a distinct and flavorful bourbon experience. But before grabbing a bottle off the shelf, many bourbon drinkers want to know – how much does Wild Turkey 101 cost?

Overview of Wild Turkey 101

Wild Turkey 101 is the flagship bourbon from the legendary Wild Turkey Distillery in Lawrenceburg, Kentucky. First crafted in the 1940s by Master Distiller Jimmy Russell, Wild Turkey 101 is aged for 6-8 years in heavily charred new American oak barrels. This iconic bourbon features a mash bill of 75% corn, 13% rye, and 12% malted barley.

The name “101” comes from its bottling proof of 101 proof, or 50.5% ABV. The higher alcohol content provides a bold, spicy character. On the palate, expect notes of caramel, vanilla, cinnamon, and citrus. The finish is long with a trademark Wild Turkey spice and oakiness.

Wild Turkey 101 provides an affordable yet flavorful sipping bourbon as well as a versatile mixing bourbon for cocktails like the Old Fashioned or Manhattan. It’s hugely popular worldwide and available at most liquor stores.

Typical Cost for a Bottle of Wild Turkey 101

The MSRP manufacturer’s suggested retail price for a 750ml bottle of Wild Turkey 101 is $25-$30 USD. However, it can easily be found for $15-25 at many major retailers.

Here are some typical examples of Wild Turkey 101 prices:

  • Total Wine – $19.99
  • BevMo – $18.99
  • Spec’s Liquor – $21.77
  • Binny’s Beverage Depot – $23.99
  • Hi-Time Wine Cellars – $18.99

Online prices may be slightly cheaper. For example:

  • Drizly – $17.99
  • ReserveBar – $22.99
  • Minibar Delivery – $23

Note that prices ultimately depend on your state and local taxes, retailer markup, and availability. On average across the US, expect to pay around $20-25 for a regular 750ml bottle of Wild Turkey 101 bourbon.

What Impacts the Price?

Several factors can cause the price of Wild Turkey 101 to be higher or lower:

  • State alcohol taxes – States with high spirit taxes like Washington and Florida make 101 cost more.

  • Limited editions – Special releases like Wild Turkey 101 Rye can be $10+ higher.

  • Store location – Prices are often inflated at smaller, local liquor shops.

  • Sales and promotions – Look for deals around the holidays when prices dip to $15-18.

  • Bar or restaurant markups – Expect to pay $7-15+ per pour at bars/restaurants.

  • International prices – Wild Turkey 101 is more expensive abroad due to import fees.

Tips for Finding the Best Deal

Here are some tips for getting the lowest price on Wild Turkey 101 near you:

  • Check liquor store ads and look for coupons or rebates.

  • Buy larger 1.75L handles to save $5-10 over 750ml bottles.

  • Join retailer loyalty programs for exclusive member discounts.

  • Buy in bulk with friends or during sales to get lower volume pricing.

  • Purchase online from stores that ship to your state if local prices are high.

  • Consider lower proof Wild Turkey 80 proof to save $4-6 per bottle.

  • Buy 101 miniatures (50mL size) to test it out for just $1-3.

  • Check secondary markets like Craigslist for unopened bottles at discount.

Is Wild Turkey 101 Worth the Price?

Given its popularity and reputation as an iconic bourbon, Wild Turkey 101 offers excellent value at its typical retail price point. While not the cheapest budget bourbon, it delivers far more flavor complexity and character than lower-end options that can be found for $5-10 less.

Most bourbon enthusiasts agree that Wild Turkey 101 punches well above its weight class, easily competing with more expensive small batch and single barrel bourbons. For only around $20-25, 101 provides a quintessential straight bourbon profile showcasing Wild Turkey’s signature spicy, oak-driven style.

how much is wild turkey 101

HOW WE MAKE OUR 101 BOURBON

For over 60 years, Wild Turkey has been making 101 the same way, the right way. Aged in American White Oak barrels coated in the deepest alligator char, Wild Turkey 101 has an impossible-to-miss character. It’s high rye content and the 101 proof makes it a most flavorful Kentucky Straight Bourbon Whiskey that carries a bit of a pleasant bite to it – making it highly enjoyable neat, on the rocks, or in a cocktail.

A hint of sweet upfront with vanilla and caramel notes. Oak and baking spices in the middle

Vanilla with cinnamon and oak

Bold, signature Wild Turkey spice and orange peel

101 proof aged between 6-8 years

Beverage Tasting Institute 90 Points, Gold

San Francisco World Spirits Competition Gold Medal

Ultimate Spirits Challenge 90 Points

HOW TO DRINK WILD TURKEY 101

101 is the perfect bourbon for an BOLD FASHIONED cocktail. Where lower proof bourbons can fade from the spotlight, 101 stands up so the flavor of the bourbon doesn’t get lost in the cocktail.

Wild Turkey 101 Is The Best Value Bourbon Under $30 (And Here’s Why)

FAQ

Is Wild Turkey 101 really 101 proof?

Wild Turkey® 101 is a true American classic crafted by Master Distiller Jimmy Russell in the heart of Kentucky. For over 60 years, we’ve made this 101-proof Kentucky Straight Bourbon one way – the right way, aging it longer in charred oak barrels.

How strong is Wild Turkey 101?

It’s higher proof (50.5% ABV), affordable, and available at pretty much every store in America that sells bourbon.

How many years is Wild Turkey 101 aged?

Wild Turkey 101 Proof Kentucky Straight Bourbon Whiskey Wild Turkey 101 is a blend of 6 to 7 years with some 8 year old bourbons. (Wild Turkey 101 was exclusively available in Europe with an 8 year old age statement but in 2012/13 it was bought in line with its domestic USA market.)

What is the difference between wild turkey 81 and 101?

Finally, as noted by Wild Turkey themselves, the 81 proof version is essentially a lower proof version of their 101 proof. Wild Turkey 101 is $25 against the 81 proof Wild Turkey Bourbon’s $20 price tag. The 81 proof version offers about 80% of the proof, at 80% of the price compared to the 101 proof version.

What is Wild Turkey 101 Bourbon?

A once-in-a-lifetime blend of hand-selected bourbons A once-in-a-lifetime blend of hand-selected bourbons Aged in American White Oak barrels with the deepest No. 4 alligator char, Wild Turkey 101 has bold character.

Is Wild Turkey 101 a good whiskey?

Aged in American White Oak barrels coated in the deepest alligator char, Wild Turkey 101 has an impossible-to-miss character. It’s high rye content and the 101 proof makes it a most flavorful Kentucky Straight Bourbon Whiskey that carries a bit of a pleasant bite to it – making it highly enjoyable neat, on the rocks, or in a cocktail.

Is Wild Turkey 101 the right way?

For over 60 years, Wild Turkey has been making 101 the same way, the right way. Aged in American White Oak barrels coated in the deepest alligator char, Wild Turkey 101 has an impossible-to-miss character.

Where can I buy Wild Turkey 101?

Where to buy: You can buy Wild Turkey 101 pretty much anywhere; it’s available for $31 at ReserveBar. Join America’s Fastest Growing Spirits Newsletter THE SPILL . Unlock all the reviews, recipes and revelry — and get 15% off award-winning La Tierra de Acre Mezcal.

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